Digital Out‑of‑Home (DOOH) refers to dynamic, remotely-updatable digital screens placed in public venues—like LED billboards, mall displays, bus shelters, transit points, and roadside digital panels

Unlike static posters, DOOH smartly rotates multiple ads, triggers creative by time, weather, or location, and allows instant updates—making your campaign flexible and contextually relevant .

DOOH offers unmatched reach: 24/7 visibility, measurable impressions, higher recall rates, and cost-efficiency—outperforming radio and print on cost per thousand impressions

You can activate:

• Large roadside LED billboards (e.g., Gulshan, Banani)

• Digital shelters at bus & railway stations

• Screens in malls, airports & gyms

• Truck-mounted mobile displays
  All optimized for target-specific campaigns

Yes. Programmatic DOOH enables targeting based on:

• Specific times of day

• Weather conditions

• Audience devices or demographic profiles
  You’ll reach the right people, at the right place, at the right moment

Billboard advertising costs in Bangladesh vary based on type, size, location, and duration.

• Traditional Billboards range from BDT 3 to 40 lakhs/year, with rates in Dhaka averaging BDT 1,200–1,400 per sq ft annually. A standard 600 sq ft board could cost BDT 4.2 to 6 lakhs/year.

• Digital Billboards cost BDT 50,000–500,000 per month, depending on location and content frequency. Prime spots like Banani and Gulshan command premium rates.

• Influencing factors include visibility (OOH ratings), seasonality, and campaign length.

Billboard advertising costs in Bangladesh vary based on type, size, location, and duration.

• Traditional Billboards range from BDT 3 to 40 lakhs/year, with rates in Dhaka averaging BDT 1,200–1,400 per sq ft annually. A standard 600 sq ft board could cost BDT 4.2 to 6 lakhs/year.

• Digital Billboards cost BDT 50,000–500,000 per month, depending on location and content frequency. Prime spots like Banani and Gulshan command premium rates.

• Influencing factors include visibility (OOH ratings), seasonality, and campaign length.

• Static posters: require design, print, and installation—typically 2–4 weeks

• Digital screens: can go live instantly once assets are ready—ideal for time-sensitive promotions

You can, but our in-house creative studio is available to develop high-visibility, brand-aligned creatives optimized for OOH—ensuring clarity, brevity, and impact .

Absolutely. With skyrocketing foot traffic in Dhaka’s hotspots and rising mobile fatigue, DOOH combines street-level dominance and digital precision, turning everyday public spaces into brand catalysts .